RED CROSS, Year of the blood donor

CAMPAIGN

One in three people will need blood in their lifetime.
Yet only one in thirty people donate blood.
Every year, we need more and more people to donate blood.
Australia needs new blood.
Every donation can help save three lives.
In 2009 we helped show Australia the importance of blood donation and how each blood type can help.
We helped make a difference by bringing awareness to your blood type.

THE YEAR OF THE BLOOD DONOR 2009

  • DELIVERABLES

    Branding, CAMPAIGN, CREATIVE CAMPAIGN

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We work to purpose and solve problems for positive change.

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